Jitske Kramer

CEO, Human Dimensions

Corporate Anthropologist

Ex CEO, Academy of Organisational Culture




Jitske Kramer is a renowned cultural and corporate anthropologist. Her insights into how the way that companies work is linked to their culture, has significantly innovated the industry. 

She is also an entrepreneur, facilitator and founder and CEO of Human Dimensions. In 2013 Jitske was chosen as Trainer of the Year. She is also known for being the bestselling author of Jam Cultures (about diversity and inclusion), Work has left the Building, “Wow – What a Difference“ and others.

She is, amongst others, the co author of the book “The Corporate Tribe”, which won the Management Book of the Year Award in 2016.

She has trained hundreds of people in all kinds of functional roles, in all kinds of sectors, with a specific focus on international cooperation. She managed the Bridging Cultures group of experts which focuses on intercultural skills and global leadership. In 2006, Jitske started to work for herself under the name of Human Dimensions, with clients both at home and abroad.

She activates organizations to be wildly attractive to everyone and everything. In her stories, what is familiar gradually becomes strange. And what is strange becomes familiar.

In her first book Normaal is Anders, Jitske outlines her vision on leadership in intercultural teams. Important focus areas are the dynamics of difference, in misunderstandings, differing perspectives and power struggles. 

She also works as a consultant for organization development in factories in India and Germany and supervises international teams. .

Jitske Kramer’s stories take you on an exciting journey into human issues and solutions. To see what is really going on. With an eye for differences and similarities. Looking at things from a distinctive perspective. Without the autopilot. 

Daring to go off the beaten path. 

About dialogue, decision-making, power, inclusion, leadership, organization culture, change, sabotage and ranking. About sales, multidisciplinary teams, safety and international cooperation. Challenge the obvious. And ask questions. Every day. Beyond the concept of us/them. About connecting differences and saying a proper goodbye when necessary. 

Many of the questions asked by clients are about how to deal with and how to bridge differences. Differences between people (gender, ethnicity), between teams (combined teams, multi-functional teams) and between departments (mergers, reorganizations). From her experience with and research into these topics, Jitske has distilled eight principles that encourage an inclusive, open work culture. In an inclusive culture, every person is done justice, goals are attained and the full potential of the organization is utilized. She describes these principles in her book, ‘Wow! What a Difference’.

Essential knowledge for effective cooperation, decision-making methods and collective change.




Exectutive Coach